Digital Analyst

We are looking for a Digital Analyst , acting as a link between digital platforms, data, and business decision-making.

Key Responsibilities

• Build strong knowledge of digital analytics and experience tools (e.g., Google Analytics 360, FullStory, VWO or similar)

• Create and maintain dashboards and reports to track performance metrics and user trends

• Audit data collection processes to identify tracking issues and inconsistencies

• Analyze large datasets to understand user journeys and digital performance

• Identify opportunities to improve funnel visibility, tracking accuracy, and overall user experience

• Contribute to experimentation programs, including A/B testing design and performance analysis

• Work closely with Product, Marketing, and Data teams to support key initiatives

• Partner with stakeholders to understand business objectives and translate them into analytical solutions

• Communicate insights clearly to both technical and non-technical audiences

Required

• 2–5 years of experience in digital analytics (e.g., Google Analytics, Adobe Analytics)

• Strong skills in Excel and at least one programming/query language (SQL or Python)

• Familiarity with data warehouses (e.g., Snowflake, BigQuery) and BI tools (Power BI, Tableau, Looker, etc.)

• Solid understanding of data tracking, event structures, and measurement frameworks

• Ability to turn complex data into clear, actionable insights

• Experience with experimentation frameworks (A/B testing, holdout testing)

• Exposure to digital experience tools such as FullStory, VWO, or similar